This post explores how this inversion matrix operates, its psychological impact, and ways to resist this subtle but powerful manipulation.

"Who controls the past controls the future. Who controls the present controls the past." — George Orwell, 1984

The rise of social media has transformed how information spreads and how stories are told. Unlike traditional media, social media platforms allow individuals to share their experiences directly, without gatekeepers controlling the narrative. This shift has had profound effects.

Moral immunity refers to the way people defend their moral beliefs by categorising information in a way that shields those beliefs from contradictory evidence. When facts threaten a person’s moral framework, their mind tends to reject or reinterpret those facts to maintain internal consistency. This process is often unconscious and automatic.